Web analytics
Web analytics is the measurement, collection, analysis, and reporting of web data for purposes of understanding and optimizing web usage. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.web design company in Velachery.
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Basic steps of the web analytics process
Collection of data
Processing of data into information
Developing KPI(key performance indicator)
Formulating an online strategy.
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